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Source Types Book
TitleMarketing research /
AuthorAaker, David A.
PublishedJohn Wiley & Sons,
Call Number658.83 A111M 2007
Locationห้องสมุดคณะเทคโนโลยีอุตสาหกรรม
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Source Types Book
TitleMarketing Research : The impact of the internet Carl McDaniel, Jr., Roger Gates.
AuthorMcDaniel, Carl.
PublishedAustralia : South-Western/ThomsonLearning, c2010
Call NumberCD0203
Locationสำนักวิทยบริการ
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Source Types Book
TitlePrinciples of marketing /
AuthorKotler, Philip.
PublishedPearson Education,
Call Number658.8 K87P 2018
Locationสำนักวิทยบริการ
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Source Types Book
TitleStrategic marketing planning / Colin Gilligan and Richard M.S. Wilson.
AuthorGilligan, Colin.
PublishedAmsterdam; : Butterworth-Heinemann, 2009
Call Number658.8 G477S 2009
Locationสำนักวิทยบริการ
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Source Types Book
TitleHospitality and travel marketing / Alastair M. Morrison.
AuthorMorrison, Alastair M.
PublishedAustralia : DelmarCengageLearning, 2010
Call Number647.940688 M878H 2010
Locationสำนักวิทยบริการ
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Source Types Book
TitleMarketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens.
AuthorKotler, Philip.
PublishedBoston : PrenticeHall, c2010
Call Number647.940988 K87M 2010
Locationสำนักวิทยบริการ
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Source Types Book
TitleMarketing research : an applied orientation / Naresh K. Malhotra.
AuthorMalhotra, Naresh K.
PublishedBoston : Pearson, c2007
Call Number658.83 M249M 2007
Locationสำนักวิทยบริการ
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Source Types Book
TitleInternational marketing / Michael R. Czinkota and Ilkka A. Ronkainen.
AuthorCzinkota, Michael r.
PublishedFortWorth : DrydenPress, c2007
Call Number658.8 C998I 2007
Locationสำนักวิทยบริการ
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Source Types Book
TitleApplications in basic marketing : clippings from the popular business press / William D. Perreault Jr. and E. Jerome McCarthy.
AuthorPerreault, William d.
PublishedNewYork,NY : McGraw-Hill/Irwin, c2005
Call Number658.8 P455A 2005
Locationสำนักวิทยบริการ
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Source Types Book
TitleMarketing management / Philip Kotler, Kevin Lane Keller.
AuthorKeller, Kevin lane.
PublishedUpperSaddleRiver,NJ : PearsonPrenticeHall, c2006
Call Number658.8 K87M 2006
Locationสำนักวิทยบริการ
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Source Types Book
TitleMarketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.
AuthorPeter, J. paul.
PublishedBoston : McGraw-Hill/Irwin, c2007
Call Number658.84 P478M 2007
Locationสำนักวิทยบริการ
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Source Types Book
TitleStrategic marketing / David W. Cravens, Nigel F. Piercy.
AuthorCravens, David W.
PublishedBoston : McGraw-HillIrwin, c2009
Call Number658.802 C898S 2009
Locationสำนักวิทยบริการ
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Source Types Book
TitleStrategic marketing problems : cases and comments / Roger A. Kerin, Robert A. Peterson.
AuthorKerin, Roger a.
PublishedBoston : Pearson, c2013
Call Number658.802 K39S 2013
Locationสำนักวิทยบริการ
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Source Types Book
TitleWiki brands: Reinventing your company in a customer-drive marketplace / Sean Moffitt and Mike Dover.
AuthorMoffitt, Sean.
PublishedNewYorkMcGrawHill,2011.
Call Number658.827 M695W 2011
Locationสำนักวิทยบริการ
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Source Types Book
TitleDestination branding :^bcreating the unique destination proposition /^c[edited by] Nigel Morgan, Annette Pritchard, Roger Pride.
AuthorMorgan, Nigel,.
PublishedAmsterdam : Butterworth-Heinemann, 2010
Call Number338.4791 D476 2010
Locationสำนักวิทยบริการ
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